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Today, we're making two changes to our Ning Terms of Service (TOS) related to the acquisition of Ning by Glam Media, a company that helps connect online publishers (like yourself) with top brand advertisers. As we stated in our initial announcement of the acquisition, we plan no immediate changes to the Ning team, product, or business as a result of the acquisition. We’ll continue to deliver new, innovative features to help you build and manage a vibrant community.
The two changes to our TOS are related to new revenue opportunities offered by Glam Media that Network Creators may elect to take advantage of in the future:
In case you have questions about the second change, here are a few FAQs to help out:
Who uses comScore?
Advertising agencies and large brand advertisers subscribe to comScore’s reports to compare the traffic and audience composition of publishers – including individual publishers, networks of publishers (e.g. Glam Media), and companies who own multiple websites (e.g. AOL).
Why is Ning making this change?
This change will help advertisers who use comScore to get a more accurate measure of the traffic and audience across all networks on the Ning Platform.
What happens when my traffic is assigned to Glam Media in comScore?
Your traffic will roll-up under the Ning / Glam Media property in comScore reports so that comScore subscribers can see total traffic and audience composition across the Ning Platform and the Glam Publisher Network.
Will advertising agencies and brand advertisers still be able to see my individual network’s traffic and audience composition?
Yes! If you use your own custom domain for your Ning Network, your network’s traffic will still be available and viewable in the comScore reports.
What if I don’t use my own custom domain for my Ning Network?
comScore only reports top level domains (e.g. Ning.com). If you don’t use a custom domain for your Ning Network, your traffic is already included in the report for the Ning.com domain.
Why might a Ning Creator opt-out of assigning traffic to Glam Media?
Can I opt-out in the future?
Actualizat ultima dată de altmarius Ian 5, 2012.